The Power of SEO – Part One: Should SEO be a Part of your Marketing Strategy?

2020-07-09T15:20:03-05:00By |Creative Agency, Mobile, SEO, Website Design|

Many marketers and business owners know that they need to market their products and services, but the question is what should be included in their marketing strategy. Options include advertising, brochures, promotional items, trade show participation and much more - but what about digital marketing? One thing that is true of all people, is that [...]

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8 Steps for Building a Great Website

2020-03-31T18:04:11-05:00By |Branding, Creative Agency, SEO, Website Design|

A business website is arguably the most important marketing tool you have available to you. However, building a good website can be challenging. Back in the 90’s, we were building websites coded in HTML. There were no Google Analytics, barely any search engine optimization (SEO) and very few simple website content management systems (CMS) to [...]

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5 Ways to Get the Most from Your Marketing Agency Relationship 

2019-04-09T07:44:29-05:00By |Branding, Creative Agency, Logo Design, Website Design|

Though somewhat counterintuitive, one of the most challenging aspects of working with a marketing agency is telling them exactly what you want. That’s why it’s so important to put some structure around the working relationship with your agency. Here are some simple ways to make sure that you, the client, get what you need, and [...]

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6 Ways to Socialize Your Website

2017-07-22T20:40:22-05:00By |Mobile, Website Design|

The internet can seem like a pretty impersonal place, especially when websites err on the side of being too clinical, and not at all focused on the visitor. Oftentimes, the ability to make a connection with a brand is hidden behind contact forms and seemingly dead end communication methods. With no easy way to interact [...]

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How to Avoid a Google Penalty

2017-07-19T19:40:32-05:00By |SEO, Website Design|

In order to serve up only the most relevant and high-quality search results to users, Google is constantly changing and fine-tuning their search algorithm. Sometimes these changes are almost imperceptible and result in no real change in ranking for a company website (and related blog posts). Other times, Google almost completely changes the rules of [...]

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Mobile-Friendly Websites Equal Higher Search Rankings

2017-07-19T19:40:33-05:00By |Mobile, Website Design|

Mobile-Friendly Websites Equal Higher Search Rankings We’ve all been there. During a hectic day at work or running errands, you realize you haven’t eaten since breakfast. With little time to waste, you pull into the nearest parking lot and use your  mobile device to search for “local lunch pickup.” When you click on [...]

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